Case Study:

Kennedy Fox

A new social media strategy to elevate the brand

In a crowded recruitment marketplace, Kennedy Fox were ready to stand out. As specialists in their sectors, they needed to communicate their expertise clearly to attract the right clients and candidates.

They partnered with Woodvine Hill for digital marketing consultancy. Together, we clarified their core marketing goals, identified the audiences they needed to reach, and defined the most effective ways to engage them.

As part of the consultancy, we sourced the perfect partners to optimise their website and deliver high‑quality photography. Woodvine Hill also carried out a full social media audit, which informed a refreshed social strategy focused on raising brand awareness and positioning Kennedy Fox as true experts in their field. The strategy is now in motion, and the results have been positive from day one.

Project summary

  • Digital brand review

  • Social media audit

  • New social media strategy for LinkedIn

  • Monthly social media retainer

  • Monthly ideation, copywriting, and design of content

  • Marketing partner for ad hoc questions and digital strategy

  • Reporting and analytics to ensure efficiency

“It’s been great working with Polly and Melanie so far. They quickly understood the brand, created and implemented the LinkedIn strategy, and have been really useful for advice on lots of other marketing queries.”

— Helen, Managing Director at Kennedy Fox

46%

increase in impressions on linkedin

The STATS

421%

increase in reactions on linkediN

48%

increase in search

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